The Hidden Master
Taebaekho.
Products made for a story, then brought into the world of the screen.
01
The project
A production becomes
a place for my work.
For The Hidden Master Taebaekho, a drama produced by 37th Degree, I planned, produced and supplied products worn in the series.
The project connects product-making with visual storytelling: the pieces exist as physical objects and as details within a character’s world.
About the production ↗02
About the series
Opening a door.
Learning to listen.
The Hidden Master Taebaekho is a Korean drama that combines comedy and investigation with a story about social isolation. After losing his chance to become a police officer and struggling to find work, Tae Baek Ho joins a foundation that helps young people who have withdrawn from the outside world.
Working with an unconventional team, he encounters people whose experiences challenge his assumptions. Each case brings a different story of disconnection, shifting the focus from judging someone’s withdrawal to understanding the person behind it.
- Format
- 2026 · 10 episodes · approximately 30 minutes each
- Directors
- Kimbo Kim & Min Heo
- Featured cast
- Jang Sung Bum, Lim Young Ju, Kino, Ri Min, Kim Hyun Kyu & Lee Harin
- Release
- KT Genie TV in Korea · Vidio in Indonesia
Series details: 37th Degree and Vidio.
A story reaches
another audience.
The platform’s blog and local coverage introduce the series to Indonesian-speaking viewers through its premise, characters and themes.
03
The agreement & briefing
Making the collaboration
concrete.
The collaboration included a signed agreement with Kimbo Kim, Executive Director of the production and Founder & CEO of 37th Degree.
The briefing brought character references and product ideas together, connecting the story’s context with the pieces to be made.
A small detail.
Part of a bigger story.
04
From object to scene
Made to be worn.
Seen in context.
A product photograph shows the piece itself. A film still shows how it lives within the story. Together, they connect the finished work to its use in the production.
The white embroidered T-shirt and the bag shown below are two examples of the project’s products appearing on screen.
05
The production setting
Working within
a shared production.
This was a commercial collaboration with a production team. My contribution focused on the products: their planning, production and delivery.
The photographs document the pieces alongside the environment in which the series was made.
06
About the production company
37th Degree.
The studio behind the series.
Founded by Kimbo Kim, 37th Degree is a New York-based production company with operations in Seoul and Los Angeles. Its work spans films and series, music videos, commercials and branded content.
The company connects Korean and international creative teams, coordinating local crews, locations and production logistics. Its services extend from pre-production through filming and post-production support, bringing stories and brand campaigns to life across markets.
Explore 37th DegreeSelected work by 37th Degree
on the street (with J. Cole)
Music video · NYC production
Chk Chk Boom
Music video · NYC production
SM Culture Universe, Season 1
Series · Seoul production
Smart Monitor: Watch, play, live in style
CommercialProject information and imagery from 37th Degree’s official portfolio.